The Bulgarian government has approved a rise in the budget of the Ministry of Tourism by 1,245,000 euros, BTA has reported. The money is aimed at a massive advertising campaign to promote winter tourism in Bulgaria, both in the domestic and in target markets for this country. The advertising campaign is one of the many steps taken by the ministry to save the winter tourist season and stabilize the Bulgarian tourism business, which has been hit hard by the Covid-19 pandemic.
The international advertising campaign will be aimed mainly at the citizens of Romania, Greece, Turkey, Serbia and North Macedonia, because they can travel to the country by car.
The problems related to electricity cuts in some places in the country did not affect the way tourists welcomed 2025 in the places of accommodation, Rumen Draganov from the Institute for Analyses and Assessments in Tourism has told..
The ski season started earlier than usual in Bulgaria this year, thanks to the early snowfall. In Bansko, the ski runs opened to the public early, in the first days of December , and the official start to the season was given a week later . The other..
While Bulgaria is going through yet another political crisis, the sense of impasse is deepening and the division and discontent in society prevail, there is one sector that has managed to break this ominous pattern - tourism . In 2024, Bulgaria not..
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